Hayat Dining
Hayat Dining
Bridging Heritage and ModernityCLIENT OVERVIEW
Client: Hayat Dining
Industry: Upscale Halal Dining
Project Scope: Brand Strategy, Visual Identity, Packaging Design, Social Media Assets
Duration: 10 weeks
CHALLENGE
Ambiguity around brand positioning in the premium dining space
Concern about alienating non-Muslim customers while honouring Islamic values
Absence of a visual identity that communicated refinement, culture, and trust
Difficulty articulating the brand’s emotional and spiritual depth
IMPACT
We ...
Effaykay Designs
Effaykay Designs
Brand Strategy & Identity Transformation
CLIENT OVERVIEW
Client: Effaykay Designs
Industry: Fashion
Project Scope: Brand Identity & Strategy
THE CHALLENGE
Fatima Kani, founder of Effaykay Designs, had built a brand grounded in passion and cultural pride. But despite years of running the business, something didn’t feel quite right. Her visual identity didn’t match the heart of her mission. Though admired by ...
Soulfull Retreats
Soulfull Retreats
Building a Transformative Wellness Brand from ScratchCLIENT OVERVIEW
Client: Soulfull Retreats
Industry: Wellness & Personal Development
Project Scope: Brand Identity & Strategy
Duration: 4 Weeks
The Challenge
Soulfull Retreats was a new venture with a powerful vision—to provide transformative retreat experiences for teens, individuals, and couples. However, the brand lacked foundational elements, including a name, identity, and strategy. Without a strong ...
Akushi Foods
Akushi Foods
Bridging Heritage and ModernityCLIENT OVERVIEW
Client: Akushi Foods
Industry: Food & Beverages
Project Scope: Brand Identity, Calligraphy
We’re proud to unveil our rebrand for Akushi Foods—formerly known as Gargajiya Foods—an emerging Northern Nigerian food brand inspired by the founder’s deep love for traditional Arewa delicacies. This wasn’t just a design project; it was a cultural restoration effort, shaped by ...
